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Consumer trends and news curated by Tourism Australia
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Five business trends set to shape 2016

Five business trends set to shape 2016 | The Insight Files | Scoop.it

In this article, three industry experts predict the top trends that will impact on your small business this year. One of the big themes for the next year is big data's growing availability to small businesses, in addition to the rise of business applications for virtual reality. Specifically, the trends which are raised include:


  1. Big data for small business.
  2. Immersive reality.
  3. Automation.
  4. Ad funding.
  5. Global businesses. 


According to the experts, business activities will become less human and more self-automated; the future will quite literally take care of itself. According to Tanner, the co-founder of MitchelLake, "there's no impediment to starting a business anywhere, which is why we're seeing new start-ups pop up in a broader spread of regions beyond traditional hub cities." Find out more.

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Euromonitor's global consumer trends for 2016

Global consumption in 2016 will see a blend of established, new and counter trends, challenging the way consumers live and shop. 

From brand-agnostic and over-connected consumers to a focus on greener food and mental wellbeing, Top Global Consumer Trends for 2016 analyses prevalent trends, consumer attitudes and purchasing decisions across consumer types, industries and countries.


Download this white paper to:

  • Learn which consumer trends will reign in 2016
  • Uncover how consumers are searching for innovative routes to value
  • Consider future opportunities among agnostic shoppers, the over-connected, millennials, single spenders, changemakers, gender-nonconformists, the health conscious and mature consumers
  • Learn more about consumers in 2016.
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