An overview of Australian travel trends | The Insight Files | Scoop.it

Sales Manager for Australian tour operator AAT Kings, Kristina Hofmann, has revealed some of the trends characterising the Australian travel landscape. Food and wine tours have become more popular following the launch of Tourism Australia's dedicated food and wine marketing campaign, which has largely increased awareness of the country's culinary scene. The most popular destinations in Australia remain the perennials: Sydney, the Great Barrier Reef and Uluru. AAT Kings is also seeing a significant spike in small group bookings, which run for three days or fewer to off the beaten path destinations such as the Red Centre, Top End, Blue Mountains and Kangaroo Island. While the Lord of the Rings trilogy has greatly increased the popularity of neighbouring New Zealand, many visitors are opting to combine tours of New Zealand with Australia. Click here to learn more.