Tourism Australia to relaunch Aussie Specialist Program | The Insight Files | Scoop.it

Tourism Australia is revamping its award-winning Aussie Specialist Program (ASP), in a move aimed at giving travel sellers globally the knowledge and skills to better promote and sell Australia. The relaunch follows an extensive review of the global online training program and includes a digital platform as well as training resources which will be shared by Tourism Australia and all eight of its state and territory tourism partners. Fundamental to the changes is a new digital platform, including a new website which features interactive modules, itinerary suggestions, factsheets, latest industry news updates, destination FAQs and an interactive map. As part of the ASP website relaunch, Tourism Australia's Premier Aussie Specialist Program will be extended to all key markets.