In this report, the Content Marketing Institute looks at how the practices of small business marketers in the business-to-business space have changed over the last year. The report also includes insights on how content marketing is structured within organisations, how often marketers are publishing new content, initiatives they're working on, and more. B2B small business marketers are juggling many competing initiatives, feeling more challenged in every area of content marketing. The exceptions are marketers who have a content marketing strategy in place: 60% say they are effective at content marketing and less challenged in every area. View the SlideShare presentation above for more information.