The Insight Files
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Consumer trends and news curated by Tourism Australia
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2014 sees flight bookings via mobiles double

2014 sees flight bookings via mobiles double | The Insight Files | Scoop.it

The WYSE Travel Confederation has launched a Millennial Traveller report to coincide with its “Understanding the Millennial Traveller” seminar which recently took place at the World Travel Market (WTM) in London. The report is part of a series that analyses the travel behaviour and attitudes, plus identifies a number of trends amongst more than 7,600 travellers aged 18 - 30 from over 100 countries, who were polled earlier this year. Click here to view the report's main findings.

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Make life easier for flight searchers - Indian consumers

Make life easier for flight searchers - Indian consumers | The Insight Files | Scoop.it

Goibibo, an India-based online travel agency, has launched an intelligent flight sorting feature using what it calls the “Dig Algorithm”.

The algorithm takes three parameters into consideration – price, duration of flight and cancellation policy.

Flight Advice, as the service is known, is currently in beta (with ideas already being considered to include additional parameters), but more than 45% of visitors to the site have used this application.

The screenshot below shows flight search results for New Delhi to New York, with Flight Advice turned off. The default display is result sorted by price.


Read more at http://www.tnooz.com/Goibibo-tries-to-make-flight-buyers-life-easy-by-its-Dig-Algorithm-powered-Flight-Advice#fMQk8XqKHHpLrUC3.99
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Lack of functionality remains barrier to mobile flight booking adoption

Lack of functionality remains barrier to mobile flight booking adoption | The Insight Files | Scoop.it

Flight information service FlightView has compiled the results of its latest survey, showing that lack of functionality and inferior interfaces are the main barriers to wider adoption of mobile booking.

The survey was pushed to users of FlightView’s Android and iPhone apps, and received reponses from 3,186 travelers.

While the results are not from a broad swath of travelers – focused entirely on mobile users of the FlightView app – the results show a lack of satisfaction of current mobile functionality when it comes to flights.

By asking current mobile-centric travelers using FlightView to follow and track flights, the sample size is more likely to have a developed understanding of other existing mobile offerings.


Read more at http://www.tnooz.com/2013/04/29/news/lack-of-functionality-remains-barrier-to-mobile-flight-booking-adoption/#1CZq9yH73gFfZ3bO.99

 

 

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