Australia #2 for Hong Kong travellers | The Insight Files | Scoop.it

According to GfK's Consumer Travel Tracker, 17% of Hong Kong travellers claimed to have booked a holiday to Australia in the past 3 months, compared to 18.7% bookings for Japan and 5.6% booking for New Zealand, bringing New Zealand in at number 6. Two-thirds of Hong Kong travellers plan a 4-7 night trip, driven by trips to Asia over public holiday weekends. When travelling to Australia, 57% have a 2-3 month booking window, compared to a 1-2 month booking window when travelling elsewhere in Asia. Nearly half of Hong Kong travellers purchased a bundled flight and accommodation package, with one-third of those buying packages choosing Australia/NZ as a destination and 58% of those buying packages when choosing Asian destinations. Find out more.