Why Australia has Korea starstruck | The Insight Files | Scoop.it

Tourism leaders are pinning their hopes on Korea's obsession with celebrity to deliver another year of record growth in visitor numbers to Australia in 2017. So far in 2016, visitors from Korea are up 28% on the same time last year after 276,000 citizens made the trek Down Under and spent $1.5 billion. The figure makes Korea Australia's most rapidly growing source of visitors, outstripping even China on 21%. After hosting the TV series Running Man in Australia and more recently K-pop sensation 2PM, Tourism Australia is confident of keeping the gains on a steep incline. Find out more.