For being the chroniclers of the world’s largest and most creative industry, the global travel business media and information companies are a siloed and archaic lot. Most of these companies have not managed the legacy to digital transition well, and have not been able to take advantage of the latest and best digital tools to scale their businesses in digital. Many of these once-storied industry brands have a long history in print, and in digital channels they have been sub-standard, with a sub-scaled reach. Most of the other business information sectors have already been disrupted by the new digital-only players many times over since the advent of the internet, but travel has just started seeing some of those over the last few years. Click here to view a list of the ranking of the top industry news and information sites by digital reach.