The Insight Files
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Consumer trends and news curated by Tourism Australia
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Criteria of a bucket-list destination

Criteria of a bucket-list destination | The Insight Files | Scoop.it

What is it that unites Hot List destinations from Chile's Atacama Desert to the Cook Islands? If there's something that unites these destinations, it is that they represent the road less travelled. This is not always a physical thing, but a state of mind. In the middle of great civilisations, there are still plenty of undiscovered wonders. Other contributing factors to a destination's popularity include destination marketing activity, increased airline routes, the influence of popular culture and major sporting events. Click here to view the full article.

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Chinese tourists outnumber US visitors in New Zealand

Chinese tourists outnumber US visitors in New Zealand | The Insight Files | Scoop.it

It is the year of the dragon for Chinese tourists coming to New Zealand with numbers up almost 40 per cent in the year to September.

 

But other markets are running out of puff, in the face of a high New Zealand dollar and a wobbly global economy.

 

For the first time, more tourists from China came to New Zealand in the past 12 months than from the United States and the numbers are expected to keep growing, with expanding air links and a growing Chinese middle class.

 

China is now New Zealand's third-largest tourism market, behind Australia in top spot, and Britain in second place.

 

Despite the boost from Chinese tourists, total visitor numbers in September alone fell a seasonally-adjusted 3.3 per cent from a strong result in August. There was a sharp drop in Japanese visitors, and a small dip in arrivals from the key Australian market.

 

Read more: http://www.eturbonews.com/31816/chinese-tourists-outnumber-us-visitors-new-zealand

 

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Tourism push unveiled by Government

Tourism push unveiled by Government | The Insight Files | Scoop.it
Taxpayers will fork out millions of dollars to attract rich tourists to New Zealand as part of this year's budget.

Via Andrea Rossi
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Andrea Rossi's curator insight, May 6, 2013 3:56 AM

"$28M to co-fund tourism business innovation and growth initiatives"