Australia ranked as the fourth most reputable country | The Insight Files |

Australia has been ranked as the fourth most reputable country for 2016, according to the Reputation Institute’s Most Reputable Countries 2016 report. The rankings are set based on an examination of 16 different factors, including being a safe place to visit, having friendly and welcoming citizens, progressive policies and an advanced economy. Sweden was voted as the nation with the best reputation this year, overtaking Canada which held the top spot last year. Australia ranked most highly for its safety, security and peacefulness, its willingness to engage in investment and its well-educated and reliable workforce. Click here to download the full report.