How consumers choose a destination - an untapped opportunity for travel startups? | The Insight Files |

Very few start-ups exist in the destination selection phase. While there may not be too many start-ups in this phase, every travel website designer or travel ecommerce project manager has been involved in a destination choice project. Travel bloggers are also active in this phase, writing listicle-type articles like 'where to go in January.'

This article lists opportunities for start-ups in the destination selection phase:

  • Social
  • Live social
  • Vertical/prior trips
  • Who to go with
  • Family decision making
  • Live video decision making with local destination experts
  • Psychotherapy

Find out more.