The Insight Files
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The Insight Files
Consumer trends and news curated by Tourism Australia
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The world's most discussed travel-related topics

The world's most discussed travel-related topics | The Insight Files | Scoop.it

Allianz Global Assistance has collated the concerns and topics discussed by internet users from 11 countries in traveller forums in the past five years. This study's findings have shown the great diversity of discussions among travellers, with 59 different themes featuring in the top 10 of those 11 countries. The top three most popular topics on both global and European levels are air transport, looking for a travel companion and cruises. Economic concerns also feature, with lots of discussions on bargain travel, camping and loyalty programmes. In Europe, travellers also discuss travel agents, rights and laws abroad and advice on travelling with children. In France, all-inclusive holidays and packages on land or at sea top the list, ahead of questions about air companies. Working and living abroad is a topic attracting particular interest in France, putting it in 4th position, compared to 9th in the world top ten. Find out more.

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The science of why you should spend your money on experiences, not things

The science of why you should spend your money on experiences, not things | The Insight Files | Scoop.it

New research conducted by Dr. Thomas Gilovich, a psychology professor at Cornell University, suggests that consumers get more happiness spending money on experiences like going to art exhibits, doing outdoor activities, learning a new skill, or travelling as opposed to buying the latest iPhone or a new BMW. While people's satisfaction with things they bought declines over time, their satisfaction with experiences they spent money on increases. Gilovich's research has implications for individuals who want to maximise their happiness return on their financial investments, for employers who want to have a happier workforce and policy-makers who want to have a happy citizenry. "By shifting the investments that societies make and the policies they pursue, they can steer large populations to the kinds of experiential pursuits that promote greater happiness." Find out more.

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SNMinc WebGems's comment, April 27, 2015 1:07 AM
"So rather than buying the latest iPhone or a new BMW, Gilovich suggests you'll get more happiness spending money on experiences like going to art exhibits, doing outdoor activities, learning a new skill, or traveling.
"-- I still feel, buying latest iphone gives me happiness.. What makes you feel happy? Buying things or travelling?
SecretGreece's curator insight, April 30, 2015 6:53 PM

"Experience is simply the name we give our mistakes!"


A quote by Oscar Wilde

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Top 20 travel destinations for 2015

Top 20 travel destinations for 2015 | The Insight Files | Scoop.it

Locations away from the tourist trail are proving popular in 2015. The Escape team has glanced across the globe – assessing everything from trends and anniversaries to new air routes and the latest hotels – to come up with 20 spots set to become this year’s hottest travel destinations. Among the top 20 travel destinations for 2015 include Australia's own Tasmania, with the Museum of Old and New Art putting Hobart on the world map and now innovative tourism operators popping up around the Apple Isle. Tourism Australia's Managing Director John O'Sullivan says Tasmania epitomises Australia with its raw natural beauty, incredible fresh food and history at Port Arthur. Australia's capital city Canberra also made the list, due to its combination of natural wonders, national museums, historical sites and the charm of a small town with the conveniences of a big city. Click here to view the complete list.

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Shannon Clarke's curator insight, March 26, 2015 8:53 AM

Some like to live their lives surrounding their family, some their friends, and some their work. However, I desire to live my life surrounding the act of travel. Not only in 5 years but for many more years to come I hope to travel far and wide. I have travelled all around Australia so I wish to travel to as many countries as I can encounter before my day is up. I hope to live in Ireland as well as New Zealand for a few years for working purposes.

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Holiday search habits: where global travellers want to go this season

Holiday search habits: where global travellers want to go this season | The Insight Files | Scoop.it

According to findings from Sojern, a travel data company, travellers around the world searched for holidays of eight or more days more than they searched for travel lasting one week or less. Middle East and African travellers searched for the longest holidays with 56% of those travellers planning a holiday of 14 days or more and 71% planning a trip eight days or more. This event beats travellers from Europe, which is renowned for its ample and mandatory time-off. June and July were the most-searched months for travel across all continents in the July to September period, with school bells heavily influencing these plans. The best summer airfare deals are in Asia this year and European cities make up half of top trending cities for Americans. Find out more.

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Australians are big fans of the snowy season

Australians are big fans of the snowy season | The Insight Files | Scoop.it

According to Roy Morgan Research, 900,000 Australians now regularly or occasionally participate in snow skiing or snowboarding, and almost half a million watch the sport on television. Almost half of skiers/snowboarders say they want to visit the New South Wales or Victorian snowfields/high country within the next two years. New Zealand is also a major snow destination among Australia snow sports participants, especially Queenstown. Around 31% have their sights set on Mainland Europe, with Australian skiers/snowboarders also favouring the continental USA (20%), New Zealand (19%), Japan (16%) and Canada (13%) at rates way above the norm.

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