The Insight Files
75.7K views | +47 today
Follow
The Insight Files
Consumer trends and news curated by Tourism Australia
Your new post is loading...
Your new post is loading...
Scooped by Tourism Australia
Scoop.it!

52 percent of travellers swayed by Facebook photos

52 percent of travellers swayed by Facebook photos | The Insight Files | Scoop.it

In this infographic, WebpageFX takes a look at how social media and mobile technology impact travel, as well as how travel brands can use social media to reach more customers. Among the findings include the travel plans of more than 52 per cent of Facebook users being inspired by their friends' photos on the platform. According to the research, the top holiday inspiration sites are Facebook, followed by TripAdvisor, Twitter and Pinterest. Social media also plays a key role during a trip, with 72 per cent of consumers posting photos on a social network while still on holidays. This increases to 76 per cent upon returning from a holiday. Find out more.

more...
No comment yet.
Scooped by Tourism Australia
Scoop.it!

Dream destinations: Australia's 20 best islands

Dream destinations: Australia's 20 best islands | The Insight Files | Scoop.it

Looking for an island escape? Australia has plenty of options to suit every style and budget. Here’s Traveller's pick of the best - from Queensland's Hamilton Island to Tasmania's Flinders Island, there is something to suit everyone. Click here to view the full list.

more...
No comment yet.