Web hotel reviews overwhelmingly from those sharing the love | The Insight Files | Scoop.it

Nearly four out of five of all hotel reviews are from guests that have had a satisfactory experience, data from 70 million reviews has shown. The Global Hotel Reputation Benchmark Report from Revinate, analysing items of feedback over the last two years from review sites around the world, found that four and five-star reviews made up 79.6% of the total volume. Just 8.2% of all reviews came within the one or two star range. Revinate calculates that there is a general increase in the number of reviews to mid-range properties, with increases of 12%, 13.5% and 14.5% respectively in 2016 compared to the previous year. Find out more.