The Insight Files
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The Insight Files
Consumer trends and news curated by Tourism Australia
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Reaching ecotourists: social media reveals divide between current marketing strategies and consumers

Reaching ecotourists: social media reveals divide between current marketing strategies and consumers | The Insight Files | Scoop.it

"While most ecotourism news focuses on the efforts of large hotels to manage their impact on the environment, travelers interested in environmentally conscious travel are more likely to seek out more immersive experiences."

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Geek Girl Travel's curator insight, March 27, 2014 12:34 AM

You can pamper yourself and still be eco friendly.

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Riverina agritourism marketing campaign begins

Riverina agritourism marketing campaign begins | The Insight Files | Scoop.it
There is hope the Riverina's diverse agricultural industries will be its strength in a new marketing campaign encouraging people to visit the region.
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